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What and Who

Managing Social Wisdom: Efficient and Effective Search in Social Tagging Networks

Ralf Schenkel
Talk
AG 1, AG 2, AG 3, AG 4, AG 5, SWS, RG1, RG2  
Public Audience
English

Date, Time and Location

Thursday, 13 November 2008
10:00
30 Minutes
E1 4
024
Saarbrücken

Abstract

Online communities have become popular for publishing and searching content, as well as for finding and connecting to other users. User-generated content includes, for example, personal blogs, bookmarks, and digital photos. These items can be annotated and rated by different users, and these social tags and derived user-specific scores can be leveraged for searching relevant content and discovering subjectively interesting items. Moreover, the relationships among users can also be taken into consideration for ranking search results, the intuition being that you trust the recommendations of your close friends more than those of your casual acquaintances.

Queries for tag or keyword combinations that compute and rank the top-k results thus face a large variety of options that complicate the query processing and pose efficiency challenges. We present an incremental top-k algorithm that addresses these issues with two-dimensional expansions: social expansion considers the strength of relations among users, and semantic expansion considers the relatedness of different tags. Based on principles of threshold algorithms, it folds friends and related tags into the search space in an incremental on-demand manner. The excellent performance of the method is demonstrated by an experimental evaluation on real-world datasets.

Contact

Bahareh Kadkhodazadeh
0681-302-70156
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Bahareh Kadkhodazadeh, 11/05/2008 15:41 -- Created document.