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What and Who

Privacy, Security, and Online Disclosures:Combining HCI and Behavioral Science to Design Visceral Cues for Detection of Online Threats

Laura Brandimarte
Carnegie Mellon University
SWS Colloquium

Laura Brandimarte is a post-doctoral fellow at Carnegie Mellon University. After undergraduate studies in economics in Rome and a Master of Science at the London School of Economics, she joined CMU to study the behavioral economics of privacy. In December 2012, she obtained her PhD from CMU in Public Policy and Management, with a specialization in Behavioral Science. Her current research interests include privacy decision making, cognitive and behavioral biases in privacy attitudes and choices, soft paternalism and privacy, risk perception and impression formation. Her research is mostly empirical and oriented towards practical policy and human-computer interaction implications.
AG 1, AG 2, AG 3, AG 4, AG 5, SWS, RG1, MMCI  
Expert Audience
English

Date, Time and Location

Thursday, 19 February 2015
10:30
60 Minutes
E1 5
029
Saarbrücken

Abstract

Online privacy and security decision making is complex, because it is affected both by objective risks and benefits from disclosure or protection of personal information, and by factors that do not directly affect economic trade-offs. For instance, design features - such as default visibility settings, look & feel of a website, granularity of privacy controls, or framing of privacy policies - as well as cognitive and behavioral biases affect risk perception. Behavioral sciences provide useful insights on how people respond to risks and threats. Of particular interest to my research is whether individuals detect, recognize, and react differently to "offline" and "online" threats. I will present a series of laboratory experiments, that combine findings from HCI and behavioral sciences, showing how to help users of online sharing technologies detect online privacy and security threats, and thus make better informed decisions. The experiments demonstrate how sensorial, visceral stimuli from the offline, physical world can affect online privacy concern and online disclosures. The results show the importance of going beyond privacy and security usability research, and provide suggestions on how to improve interfaces to help users make sound privacy and security decisions.

Contact

Brigitta Hansen
0681 93039102
--email hidden

Video Broadcast

Yes
Kaiserslautern
G26
112
passcode not visible
logged in users only

Brigitta Hansen, 02/17/2015 09:43
Brigitta Hansen, 02/13/2015 14:15 -- Created document.